Executive Summary
- Allego is the Gartner Magic Quadrant Leader in Revenue Enablement Platforms, used by one quarter of Dow Jones Industrial Average companies
- Brevitaz operates as an embedded engineering partner (not a vendor), owning 10+ platform modules end-to-end from ideation to production
- Built mission-critical systems: Elasticsearch-powered search, conversation intelligence pipeline, AI virtual avatar roleplay, and embedded analytics
- Delivered pragmatic monolith-to-microservices modernization over years with zero downtime, zero disruption to customers
The Client
Allego is the market-leading revenue enablement platform, recognized as a Leader in the Gartner Magic Quadrant for Revenue Enablement Platforms. Enterprise sales teams use Allego to create learning content, manage sales assets, record and analyze sales conversations, deliver AI-powered coaching, and engage buyers through digital sales rooms.
The platform serves five core product areas: Sales Enablement, Sales Content Management, Conversation Intelligence, Modern Learning, and Channel Sales Enablement, each requiring deep domain expertise and high-performance engineering.
The CTO Challenge
In 2017, Allego's Engineering Head needed to scale development capacity to keep pace with rapid product growth. The requirement was not for a staff augmentation vendor or a body shop. It was for an extended engineering partner that could integrate seamlessly with the existing engineering culture, bring new perspectives, and maintain the code quality and performance standards the product demanded.
Platform Scalability
The architecture needed to scale horizontally to support explosive growth in enterprise customers and content volume.
Sub-Second Performance
Sales reps expect instant results. Search, analytics, and content delivery all needed sub-second response times across millions of items.
AI-Ready Architecture
The platform needed to integrate conversation intelligence, LLM-powered coaching, and virtual avatar technology without re-architecting.
Monolith Modernization
A revenue-generating monolith needed incremental migration to microservices, without pausing feature delivery or disrupting customers.
Partnership Growth Timeline
What Brevitaz Built
Over 8 years, Brevitaz took full ownership of designing, building, and maintaining 10+ major platform modules. This was not staff augmentation. Brevitaz owned features end-to-end, from requirement ideation to production delivery.
In-App Search Engine
Designed and built the entire in-app search infrastructure from the ground up using Elasticsearch. Sales teams create thousands of learning contents and need to find the right content instantly. Sales calls are recorded, transcribed, lemmatized, and ingested, enabling managers to search across all conversations for specific topics, objections, or competitor mentions.
Habit-forming search experience: sales reps find the most relevant content in sub-second response times across millions of items and transcribed conversations.
Conversation Intelligence Pipeline
Built the complete pipeline that enables customers to understand where revenue is won and lost in sales conversations. The system handles call recording, transcription, text normalization, topic detection, keyword frequency analysis, and time-slot correlation, all feeding into actionable coaching insights.
10x time saving for Sales Managers. Instead of listening to full call recordings, managers find the interesting parts of any call in seconds.
AI-Powered Sales Roleplay with Virtual Avatar
Built one of the most differentiated capabilities in the revenue enablement market: AI-powered virtual avatar sales roleplay. Sales reps practice handling objections, delivering pitches, and navigating complex conversations with an AI persona that responds in real-time.
Unlimited roleplay scenarios without needing a live manager or peer, with immediate AI feedback on technique, messaging, and objection handling.
Embedded Analytics Platform
Owned the complete analytics module, both the data engineering pipeline and the visualization layer. This is the system enterprise customers use to measure the ROI of their enablement programs, tracking content engagement, learning completion, coaching effectiveness, and sales performance correlation.
Enterprise customers can correlate enablement activities with revenue outcomes, all within the Allego platform.
Content Management & Modern Learning
Built and maintained the core content management and learning delivery systems: structured learning paths with adaptive delivery, SCORM-compliant content integration, collaborative multi-user document editing, and digital sales rooms with engagement tracking.
Architecture Modernization
Led the technology initiative to evolve the architecture from a monolithic Java application toward microservices. Done incrementally using the strangler fig pattern, extracting high-value domains into independent services while maintaining production stability and continuous feature delivery.
Brevitaz-engineered architecture: microservices extracted incrementally from monolith using the strangler fig pattern.
The Technology Stack
Current Team Composition
What started with a single freelancer in 2017 has grown into a deeply embedded 31-person engineering team organized into 5 feature squads:
Not Staff Augmentation. Engineering Ownership
Brevitaz doesn't write code to spec. The team ideates features, proposes architecture improvements, builds POCs, and takes full ownership of entire product modules from requirement ideation to production delivery.
Why This Partnership Works
Engineering Ownership
Full module ownership end-to-end. Allego's leadership doesn't need to constantly review technical decisions or manage execution.
Deep Domain Expertise
After 8 years building sales enablement, conversation intelligence, and analytics, the team understands the domain at a level no new hire can match.
Pragmatic Modernization
Monolith-to-microservices migration done incrementally over years without disrupting customers or pausing feature delivery.
Craftsmanship Culture
High code quality, delivery reliability, and proactive communication: trust built over 8 years of consistent execution.
For VPs and CTOs evaluating engineering partners: The difference between a vendor and a partner shows up in year 3, year 5, and year 8. Brevitaz has been Allego's engineering backbone through multiple technology transitions, product pivots, and scaling milestones, and the partnership is still growing.
They've provided everything we've asked. We tend to be picky, but we trust them and appreciate their great design process. Their deliverables exceeded our quality expectations, and that earned them an expanded responsibility set.
Scaling Your Sales Enablement Platform?
Whether you need to build search infrastructure, conversation intelligence, AI-powered features, or modernize your architecture, Brevitaz brings deep domain expertise and engineering ownership.
Talk to Our Engineering Team Visit brevitaz.com